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Lifting Equipment Store, the UK materials handling equipment supplier, has appointed Charmaine Jennings into a newly-created position of Export Manager.

Charmaine joins the Stourbridge-based firm today (8th February, 2021). Reporting to George Dunn, General Manager, Charmaine is responsible for overseeing all export accounts and inquiries, while building the company’s overseas business. 

The role will see Charmaine managing the business’s range of international distributors, developing accounts, and negotiating contracts.

Charmaine has 20 years of sales experience, with much of her career focused on materials handling equipment. She joins after a period of gardening leave, before which she worked at Arbil Ltd as National Sales Manager. She has also held roles at GAP Hire Solutions, Hendrik Veder Group, and William Hackett Lifting Products.

After a successful 2020, Lifting Equipment Store is preparing for further international growth in 2021, with a particular focus on Africa and Australasia. Last September, the company announced expansion into the US with the newly-launched Lifting Equipment Store USA, based in Houston, Texas.

This appointment sees the Lifting Equipment Store team expand to six members of staff.

Will Dunn, CEO, Lifting Equipment Store, said: “I’m really pleased to be welcoming Charmaine to the team.  She’s got a knack for international business, she’s got drive, and she knows how to handle the market. Most importantly, she’s not scared to dive straight in. I’m looking forward to working with her as we continue to build our international presence.”

Charmaine Jennings, Export Manager, Lifting Equipment Store, added: “I’m excited to be joining this forward-thinking company, and to be putting my own personal touch on the export side of the business. Like many salespeople I get a buzz out of closing every single sale, and so I’m looking forward to exploring countries and sectors that are open to buying British.”